| The Japanese love fresh fish. However, the waters close
to Japan have not held many fish for decades. So to feed the Japanese
population, fishing boats got bigger and went farther than ever.
The farther the fishermen went, the longer it took to bring in the
fish. If the return trip took more than a few days, the fish were not
fresh. The Japanese did not like the taste.
To solve this problem, fishing companies installed freezers on their
boats. They would catch the fish and freeze them at sea. Freezers
allowed the boats to go farther and stay longer.
However, the Japanese could taste the difference between fresh and
frozen and they did not like frozen fish. The frozen fish brought a
lower price.
So fishing companies installed fish tanks. They would catch the fish
and stuff them in the tanks, fin to fin. After a little thrashing
around, the fish stopped moving. They were tired and dull, but alive.
Unfortunately, the Japanese could still taste the difference. Because
the fish did not move for days, they lost their fresh-fish taste. The
Japanese preferred the lively taste of fresh fish, not sluggish fish.
So how did Japanese fishing companies solve this problem? How do they
get fresh-tasting fish to Japan? If you were consulting the fish
industry, what would you recommend?
How Japanese Fish Stay Fresh
To keep the fish tasting fresh, the Japanese fishing companies still
put the fish in the tanks. But now they add a small shark to each tank.
The shark eats a few fish, but most of the fish arrive in a very lively
state.
The
fish are challenged. We all need challenges to keep our edge and ensure
that we can think creatively.
Thoughts:
This article was given to me some time ago, but I have forgotten by
who. If it is yours, please let me know so that I can give you the appropriate
accreditation. Stress is a natural part of our lives. A little stress is
actually necessary to allow us to perform at our best.
If you would like to know more about the physiological effects of
stress, why don't you suggest or organise a Stress
Awareness Seminar for your company. Eric
Sutherland
Make the Connection |
